8. Adding your own website and shopping cart
Most of your sales will always come from the marketplaces such as Amazon, but you may want to add your own ecommerce websites to establish brand and generate your own sales. A great online store, or two, is an ambition that we see in many online retailers, but again to do that well you will need a system to make your ecommerce shopping cart experience a blast.
You could add multiple ecommerce websites if you choose. To help you build different brands, maybe even a B2B ecommerce website.
Shopify is by far the simplest option in this case. They do charge a commission - but by now you'll be used to it. And the ease of use more than offsets any costs.
Magento is also a very popular ecommerce shopping cart and website platform, it's slightly more complicated, but has a great many ecommerce companies using it and supporting it.
You'll want to manage your ecommerce websites from a single screen - a single point of contact to help you manage your online business, another reason to embrace multichannel selling software.