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Frequently asked questions

General questions

You'll sell much more that you thought was previously possible with multi channel ecommerce. The benefit of selling on marketplaces is that they offer you access to many millions of potential customers. Third party sales on Amazon are estimated at well over $40 Billion per annum, and eBay is in excess of $60 Billion.

Selling on these global marketplaces provides you with a cost effective way to drive your sales up. You pay a selling fee based largely on a percentage of the sales value, which means you can build in the sales overhead directly into your price.

Multi channel ecommerce on marketplaces is a very cost effective way of producing profitable returns.

For many retailers it is simply too expensive to promote their own website effectively. Pay Per Click campaigns can drive traffic to your site, but unless you have a very strong brand or a genuinely unique offering, or unbeatable price, then most visitors will bounce off.

Search Engine Optimisation is proving to be an increasingly expensive activity with the large Search Engines regularly adjusting search algorithms. Currently best advice is to regularly add new and interesting content to your site, but this is a time consuming and costly business.

The Return on Investment from capital outlay and ongoing marketing, from your own ecommerce website, can be very low. By all means have a website to promote your business, but taking advantage of the global marketplaces will have a more profound effect on your business.

Multi channel ecommerce is the practice of selling goods over several marketplaces. Using Seller Dynamics, these channels include our partner marketplaces Amazon, eBay, Fnac, Flubit and Rakuten. Our software is designed to simplify the process of multi channel ecommerce in order to ensure that your sales volumes increase, your profits go up and your customer feedback & seller ratings remain high.

If you want to manage a growing business then multi channel listing software is essential. We refer to multi channel listing software as the ability to list on multiple marketplaces from a single source. If you want to sell on more than one Amazon or eBay site then you'll need to manage your listings from a single point in order to control stock, price and orders.

With our multi channel software you are able to list on all the Amazon sites, over 36 eBay sites as well as Rakuten, Flubit and Fnac. If you want to sell more then multi channel selling is essential.

Marketplace fees vary but assume around 12% to 15%. A modest monthly fee combined with a percentage of sales of around 12% to 15% is typical.

A repricer allows you to automatically change your online prices. When we talk about a repricer we refer to the use of software to automatically move your prices based on the activities of your competitors. In particular we look at the prices being offered for the same things you sell on Amazon, Fnac and eBay and then adjust your prices to make you as competitive as possible.

Through simple business rules the repricer will move your prices up and down, so that your prices are always optimised to generate the maximum margin for you and the best price for the customer.

Cross Border Trade, or CBT, is simply selling something in a foreign country. eBay use the term Cross Border Trade to explain how a retailer with a UK eBay account can sell into a foreign country. Basically UK listings can be seen by non UK buyers.

The term eBay CBT has been expanded to also include those retailers who list specifically on other eBay sites with properly translated listings. You can set up these localised listings using Seller Dynamics, in fact we recommend that if you have any export ambition you do exactly that to maximise your sales.

 

Amazon specific questions

Our Amazon listing software takes advantage of the fact that Amazon is a catalogue based system. That means that our Amazon listing software only requires a little amount of information. We only need the SKU reference type information and the price/postage information related to how you want to sell it.

This means you can quickly get selling on Amazon if you are selling items that are already listed on Amazon. For items that are not listed within Amazon you will need to add them to their catalogue. You add these via the Amazon site. We did consider allowing you to add new catalogue items via Seller Dynamics - but we didn't think it much mattered as the same data is required regardless of where it is entered.

We manage your stock levels across all the Amazons and the other markets we support. When you sell on Amazon, across the globe on all of the various Amazons that are open to you, it is vital to stay on top of your inventory. With sales coming from the various Amazon sites, as well as from other sites such as eBay, it is easy to get out of control, but that is where our inventory control comes in.

In the case of Seller Dynamics our Amazon inventory management software is wrapped up within our Unified Stock Management feature which ensures that your stock is decremented every time you sell something on one of our supported marketplaces.

You can update stock levels manually or by uploading a CSV file, but importantly you'll be sure that you don't oversell and get bad feedback because of the continual monitoring and updating of your stock.

The Amazon repricing tool at the heart of Seller Dynamics works using pricing profiles. Each pricing profile you set up can have its own minimum and maximum margins set up. Your price will then move based on these percentages together with the cost price that you uploaded in your stock list.

You can use the same pricing profile across multiple SKUs, ensuring the amount of set-up is kept to the absolute minimum. And you can set up Pricing Profiles to specifically target the Amazon Buy Box.

Yes, you can reprice using our Amazon repricer on all of the available Amazons. The Amazon marketplace is very competitive and a repricer that allows you to carry out Amazon repricing is essential if you are serious about building sales and building a profitable business.

The various Amazon marketplaces, from Canada to India all behave in much the same way, especially when it comes to repricing. This means that the scope for you to sell profitably and competitively is possible across the globe and gives you the real chance of building a much bigger business.

The repricer within Seller Dynamics is very flexible and allows you to have a different repricing behaviour for each of the Amazon marketplaces you have. This flexibility, when it comes to our Amazon repricing software, means that you can have the same SKU priced in different ways depending on where it is listed.

Obviously you will want to move prices based on the local currency - so we cover that. But we also allow you to have a different range for each Amazon you sell on. Perhaps you want to have a lower price limit in some cases, higher postage, or a higher fixed overhead price. We allow you to think through the best pricing strategy for you depending on where you are listing and then let you set it up. The result is that you can maximise your Amazon sales wherever your SKUs are listed.

We can only talk about our own Amazon Repricer - but the rules are simple to set up, so the risks are negligible. Our Amazon Repricer relies on you to set up some simple rules. As long as you put in the correct rules, there is no risk. Your SKU will not go below the minimum limit.

This means that you won't end up selling something for nothing, or for a price that is lower than expected. We also have additional sums that can be added to the price such as a fixed additional value. The result is that there is no risk to you when you use the Amazon repricer features within Seller Dynamics.

You can opt to compete only on the Amazon Buy Box and ignore other listings.

This allows you to set up specific pricing strategies for winning the Buy Box. You should also bear in mind that in some cases you'll need to have your stock held via FBA in order to qualify for Buy Box listings.

You can quickly see how well you are doing by visiting the Quick Edit page (Bulk Edit --> Quick Edit). This will show how you are performing across all your markets and show your Buy Box status for each Amazon site you list on.

Yes, we manage your stock across all the Amazons and the other markets we support. The system features a unified inventory management system which, as you would expect, handles Amazon Stock Management.

Not only do we adjust your Amazon stock across all the Amazon markets, we also monitor sales across the other marketplaces we support. We also allow you to sell from FBA to ensure you can have the flexibility you need to sell more and sell more profitably.

And we don't even need you to have the stock on hand. You can sell from virtual stock or stock held by a distributor/supplier.

Yes, you can list FBA stock as well as Merchant Fulfilled stock. Within Seller Dynamics we can track your FBA stock and ensure that you have unique prices for Fulfilled By Amazon Stock if required. If your FBA stock runs out then we can switch automatically to you Merchant Fulfilled stock if desired, just one of the many benefits you'll find with our Amazon listing software.

The result is that you can manage Fulfilled By Amazon stock and all your other stock sources from within Seller Dynamics.

The Pricing Profile settings allow you to set specific FBA prices. You can set a cost price for stock you hold and a cost price for stock held by FBA. This means that the pricing profile for the item will create an FBA price when stock is held by Amazon and then revert to your Merchant Fulfilled price when that FBA stock runs out. You can do this on the Products page (Stock --> Products) and then selecting the Stock menu item on the left.

The FBA Stock page allows you to keep an eye on how your Fulfilled By Amazon stock is doing. When you send FBA stock you will be able to monitor your FBA status using the FBA Stock page (Stock --> FBA Stock). Seller Dynamics will give your FBA stock priority until it runs out, it will then switch back to Merchant Fulfilled when your FBA stock is exhausted.

To protect your brand on Amazon use the Brand registry. If you have your own brand then it's important to register your brand and the related products on Amazon in the Brand registry.

Doing so ensures that you can correctly represent the product's features and qualities. If you don't do this then a reseller could do it poorly - or make claims that are unfounded. This is particularly important for pharmaceutical type products where making a claim that cannot be substantiated could result in the product being delisted permanently and your company's integrity questioned.

The quickest and easiest way is to use the Amazon unified account. Using the Amazon Europe Marketplaces Account, you can trade on all of Amazon’s major European marketplaces: UK, Germany, France, Spain, Italy - using the same unified account. More information can be found on the Amazon website.

You can also sell on Amazon USA, Canada, Japan, China and India - though these will need set up separately and each has it's own requirements, though Canada and USA are simple enough. For Japan & India you'll need a local Bank Account.

The repricing software within Seller Dynamics works across all the markets and supports multiple currencies.

You can assume Amazon fees of between 12% and 15% depending on category.

If you want to sell on Amazon then you'll need to get used to the way they charge you - but remember listing on Amazon is a no risk activity.

A Pro Merchant account costs just £25 (ex VAT) per month for Amazon UK, with a referral fee paid when an item is sold. The referral fee varies depending on the category of the product, though typically is either 12% or 15%. A minimum referral fee of typically 45p also applies. (Prices correct at 5/11/14)

Selling on Amazon is largely a no risk activity, simply because the fees are success based.

Unlike eBay there is no notion of a listing fee.

One of the first things you will need to do when signing up is to locate your Amazon MWS keys. If you need to find out where your MWS keys are located then please contact your account manager who can take you through this process or provide you with step by step documentation.

The ecommerce support we offer is included even during your trial period, we'll help you get on-boarded and give you the best advice we can to sell across the markets.

To add an item to the Amazon Catalogue that is not already listed in the catalogue you will need to log into your Seller Central account and add the item there.

Sometimes we are asked why we don't let people add new catalogue items from Seller Dynamics via our Amazon listing software. The answer is simple enough - we'd simply have to get you to enter all the same data and in the same way as Amazon require. So we decided we should concentrate on adding features that make you money and save you time rather than re-inventing the wheel.

We are always happy to offer advice and support. As part of the standard Seller Dynamics support we can advise clients on how best to do this for themselves.  But with our additional support services, we can also assist more actively with inputting new item listings, subject to an additional fee and dependent on the volume of listings and the project timescale. We can even hook you up with a partner who does this.

In almost all cases we find that when you choose to sell on Amazon it's all very straightforward and requires (mainly) the application of time and diligence.

 

eBay specific questions

eBay selling software manages price, stock and orders across all the eBay sites. If you are new to selling on eBay then you may wonder why you need eBay selling software.

Listing a single item on eBay is simple enough, once you get through all the listing rules and costs. But if you want to list hundreds or thousands of SKUs, then you will need to use some form of eBay selling software. This will help you list in bulk and then manage your orders easily as they occur.

Within Seller Dynamics you will find that you can upload your stock list to us, before we set your prices based on your rules, and then list the items on eBay for you. We'll also manage your eBay stock levels as you sell on eBay and on the other eBay and Amazon sites you sell on.

The result is that you can manage many thousands of individual items and sales through a simple to use software package.

We have an automatic repricer for eBay catalogue items. Not only that but every time you upload a new set of prices to Seller Dynamics we'll calculate the eBay listing prices for you. If your items are in the eBay catalogue then you can automatically and dynamically reprice on eBay using Seller Dynamics. Additionally, our eBay repricing works every time you upload a new stock list with new prices to Seller Dynamics. That means your online prices always reflect what is happening with respect to your suppliers.

You can also change eBay prices in bulk by editing the Pricing Profile for your stock lists. Bare in mind that if you have many thousands of SKUs it will take eBay some time to change those prices.

If you are selling on multiple eBay country sites - eBay CBT - then you can set up pricing profiles for each to ensure your pricing is appropriate for each country you are selling into.

We have a standard template or can offer specific design services via our design partners.

You can set up Shipping profiles to meet your exact needs, and we can help. To edit and control eBay shipping options go to the eBay Shipping page (Profiles --> eBay Shipping). You’ll see that you can create and edit shipping profiles. A shipping profile lists the various postage options or postage services available to the buyer. So you might want to offer 1st Class and 2nd Class postage.

If you need to offer another type of postage service such as Royal Mail tracked then you set that up on the Postage Services Tab first. Once that postage service has been saved you will be able to add it as an option on the Shipping Profile tab for the profile you are creating.

Once you have named and saved the Shipping Profile go to the Profile Pricing page and in the eBay marketplace section of the profile choose the Shipping profile/template you want associated with that Pricing Profile.

There are lots of ways we can help, from examples to stock templates. We can provide a sample stock item with completed stock details for reference to help prepare any new stock items. We can provide our Bulk Upload CSV Template for bulk importing stock details into Seller Dynamics, and can also advise on selecting your eBay categories.

You may also be interested in maximising your eBay CBT or Cross Border Trade - to do that effectively you'll want to translate at least part of the listing information. If you need that done we have partners who can help out.

You can upload images to eBay via Seller Dynamics. When selling on eBay, you can upload images and store them on the Seller Dynamics system. We do not limit the number of images that you store. You have the option to either upload the image individually for each product, or do it on mass by filling in the appropriate image URL within our Bulk Upload CSV Template.

An HTML editor is available - and we can help if required. To edit and control eBay listing templates go to the eBay Listing page (Profiles --> eBay Listing). You’ll see that you can create and edit HTML templates as well as preview the result. Once you have saved what we call the Listing Profile go to the Profile Pricing page and in the eBay marketplace section of the profile choose the profile/template you want.

The eBay Final Value Fee is based on the category of the item and varies from 8% to 11%.

Although you can list on an adhoc basis on eBay, you’ll want to opt for one of the eBay packages for your business to sell well on eBay.

eBay Shop Subscriptions vary depending on the number of listings offered.

In addition you’ll be charged a Final Value Fee, which is a percentage of the value of the item sold (excluding postage). The Final Value Fee is based on the category of the item and varies from 8% to 11%.

Full eBay pricing here.

Yes - as long as you are an existing seller who's eBay store has been open 3 months and has more than 10 positive feedbacks on sales. eBay likes to check out it's sellers before it lets them use automated tools for listing. This is to ensure that they know a little about you. The sooner you get registered on eBay and get selling the better.

You can add your own category information to any of your eBay stores.

Certain categories do not allow you to edit them – this is because they are standard categories potentially used by more than just you. To view, and in the case of eBay create and edit categories, go to the Categories page (Stock --> Categories).

You can create and edit Properties for the category, by choosing whether the Property is a date or a number etc. you will be prompted to enter the correct type of data.

 

Fnac specific questions

While relatively unheard of in the UK, the Fnac marketplace is one of Europe’s largest online marketplaces. Fnac is an online extension of the Fnac entertainment store, which is one of France’s largest and most popular retailers. Using Fnac you can list your items on a popular and reputable continental marketplace and sell to customers in France, Belgium and Spain. Find out more about what the Fnac marketplace can offer and list on Fnac today.

Expect Fnac fee's of between 8% and 14%.,"

€39.99 per month buys you a VendeurPro account from Fnac, with an 8% to 14% commission dependent on value/category,  plus a management fee (“frais de gestion” in French) of between €0.49 - €1.49 depending on value.

(Prices correct at 5/11/14)

Like Amazon there are no listing fees on Fnac – you are free to list as many items as you like, and only pay when they sell.

Full Fnac pricing here.

For those who haven’t heard of Fnac, the Fnac stores can be compared to outlets such as John Lewis and HMV. Fnac was established as an entertainment retailer and over the years has expanded to sell a huge and diverse product range. Their online presence rivals Amazon in France.

 

Seller Dynamics specific questions

You can sell on Amazon, eBay, Fnac, Flubit and Rakuten with Seller Dynamics.

Amazon has around 10 marketplaces around the globe and eBay over 36. Combine those with Rakuten, Flubit and with Fnac and your multi channel ecommerce business will thrive.

Repricing ensures that your prices are always presented to maximise profitable sales.

On three of our partner marketplaces (Amazon, eBay, Fnac), the repricing can be dynamic and reacts to the changing market conditions as your competitors move their prices.

On eBay we can automatically reprice your catalogue listings.

You'll get telephone, email and online ticket support to help. Seller Dynamics will provide you with the personal ecommerce support to ensure that you are quickly equipped to make the most of our marketplace management software to help your business flourish online. All Seller Dynamics users are given access to their own Account Manager who is available to provide you with information and guidance over the phone and by email.

You will be assisted with the on-boarding process when you sign up to Seller Dynamics and they’ll ensure that you fully understand the process of opening up new marketplace accounts if required.

You can set up a variety of pricing rules to define various margins for your SKUs. Your prices will be automatically adjusted within the chosen range as the prices set by your competitors change. This way, you can list an item and be assured that it will remain at the top of the seller rankings without sacrificing profitability, regardless of what a competitor is doing. You set up your margins using a Pricing Profile.

If a competitor sells at a very low rate, your price will adjust to your lowest profitable margin. If there are no competitors selling at your highest price rate, your listing will be priced at its most profitable setting.

A Pricing Profile is a business rule to assist you control the pricing behaviour of your SKUs. A Pricing Profile is set up to allow you to control the margin on your products. To set up a Profile go to the Pricing page (Profiles --> Pricing). Select New and give the Profile a name that describes it, perhaps Summer Clothes Sale.

Fill in the various fields – such as the minimum and maximum margins based on your cost price, and the maximum amount below competition value. These fields will set how your price will move and by how much you are prepared to beat the competition by. In short each Pricing Profile controls the repricer behaviour.

Once the fields are completed choose where you want to use the profile – Amazon, Fnac etc.

You can set up a different pricing profile for each of the markets you sell on. The repricer software works by using Pricing Profiles. Pricing Profiles are used to set up the minimum and maximum price movements of an item and also allow you to set a fixed price for items if you choose. Each profile is assigned to one or more markets and controls 1 or more SKUs, normally a group of SKUs.

This means that you can have a pricing profile that operates for Amazon UK and a different profile for eBay of any other market. The result is that you can have specific pricing rules for each market wherever it is in the world.

In Seller Dynamics simply go to the Manage page (Markets --> Manage). Hit the new button and select which marketplace is required. Complete both the marketplace Details and Properties sections and hit Save. Once you're ready to go live, let us know and we'll take the next steps to connect your Seller Dynamics account to the marketplace.

We base our prices on a percentage of sales, though we do have a fixed price plan specifically for small and start up businesses.

We offer a fixed fee plan for small and start up businesses to ensure they can benefit from our system with minimum cost. It gives them the chance to get their business growing and to move onto our other plans when the time is right.

Our commission based plans means we work hard to boost your multi channel ecommerce sales, this ensures that everyone’s interests are aligned. If we are not helping you to sell well and sell more, then we don’t make any money. That focuses the mind. It also means that everyone is working to the same end: the marketplace, the credit card processor and ourselves are all in tune and working towards the same goal, maximising your income.

It uses a Unified Stock Management feature to keep an eye on all your SKUs, on all your marketplaces. Whether you’re selling on just one marketplace or over multiple channels, whenever there is a transaction your stock levels are automatically updated. You can opt to have all your stock shown on all of the marketplaces or opt to only partially list if that is your preference.

We also allow you to set a specific minimum listing level to ensure you can stop selling if your stock falls below what you see as a critical level.

There are 5 quick and useful ways to list your stock.

Manually, Own Stock Import via a CSV file, Supplier stock import via a CSV file, Bulk import via a CSV and Auto Import from existing eBay and Amazon accounts.

CSV templates are available from your Account Manager.

If you have a stock list with your stock on it, then you can add it quickly by converting it to a CSV fle and uploading it via the Own Stock Import function (Bulk Edit --> Own Stock Import). You can give your upload a name to help you remember what it related to – Toy Building Bricks, for instance.

You’ll see that the Own Stock Import page has a tab that shows you a summary of the uploads you have made. If you click on the filename entry on the Summary tab you can see the file you uploaded. If there were errors during the upload then click on the errors field to see what went wrong.

File format information is available from your Account Manager.

Note: If you are importing stock that is held by a supplier then you should use the Suppliers --> Stock Lists menu.

To edit stock details go to the Products page (Stock --> Products), using the search and filter boxes find the stock item you want to edit. Click on the entry and you will be taken to the Products page where you can make the required edits. You’ll be able to change the top level information as well as marketplace specific information.

To get started on Seller Dynamics you can automatically import your listings from eBay and Amazon on the Marketplace Import page (Stock --> Marketplace Import). This feature should only be used when you are using Seller Dynamics for the first time as it will pull your existing listings from the marketplaces and populate Seller Dynamics.

On the Marketplace Import page select the New button to get started and follow the simple steps to begin the process. You are recommended to import any Amazon listings first. You’ll see that you can import from each of the Amazon and eBay accounts you have.

If you have a stock list that is very comprehensive and includes marketplace specific information then you can upload it to Seller Dynamics via the Import/Export page (Bulk Edit --> Import/Export).

Pick the file and give the upload a name to remind you what it relates to. You’ll also have to say what marketplace the file relates to. Each marketplace has its own set of requirements, so it is important to upload marketplace specific information.

You’ll see from the Summary Tab if there were any errors and you can click on the error count to see a list of any errors generated. Clicking on the filename entry allows you to see the file you uploaded.

File format information is available from your Account Manager.

If you are using Supplier Stock then upload the stock list via the Stock Lists page (Suppliers --> Stock Lists). Upload the file and name the upload to remind you what it relates to, you should also identify the supplier in question by selecting their name in the list box to the left of the screen.

File format information is available from your Account Manager.

If you want to add a single item to Seller Dynamics then you can pop in all the various details manually on our Products page via the Stock Menu (Stock --> Products). You will see a New Product button which allows you to add your item on the New Product page.

Enter the basic information on the New Product page first and then add in the extra information for each marketplace by moving to the various marketplaces you have previously set up.

If you want to set up specific locations for stock within Seller Dynamics then you can upload a CSV file which holds your Location information for each SKU. You can find the upload facility on the Locations page (Stock --> Location). Your Account Manager can provide you with the necessary template.

You can edit the cost price you use for a product inside Seller Dynamics on the Quick Edit page (Bulk Edit --> Quick Edit) or on the Products page (Stock --> Products) by selecting the Stock menu item on the right.

You can edit the stock held  of a product on the Quick Edit page (Bulk Edit --> Quick Edit) or on the Products page (Stock --> Products) by selecting the Stock menu item on the right.

You can edit the title you use to refer to a product inside Seller Dynamics on the Quick Edit page (Bulk Edit --> Quick Edit) or on the Products page (Stock --> Products) by selecting the Products Information menu item on the right.

Seller Dynamics will generate Purchase Orders when stock is running low in order that you can easily re-order. Not only that if you are selling from virtual stock (i.e. from a distributor) then Seller Dynamics will check to see that they are offering the best deal if you have more than one supplier option.

You build POs from the Orders page by selecting the Build POs button at the bottom of the screen. This will cause any supplier stock items to be placed on a Purchase Order. It will also add on any items that have reached the re-order level set on the products detail page.

If you have more than one supplier of an item then the cheapest supplier will be used.

Our Dynamic Stock Control software monitors your chosen suppliers and can generate Purchase Orders automatically for your approval or amendment.

Our system can automatically choose the best supplier based on price, and other order requirements, saving you time, effort, and money.

Pending Orders, ie those that have not been issued, can be edited on the Purchase Orders page (Suppliers --> Purchase Orders), click on the appropriate PO to adjust quantities or remove items altogether. When you are happy you then finalise the PO by setting the action to Finalise. This will then move the PO to Pending, i.e. waiting for it to be received at Goods In.

Incoming goods can be quickly scanned in against open POs. To check in goods go to the Goods-In page (Stock --> Goods-In). If the goods belong to a previously raised PO then you can open that PO by clicking on it and then scanning the incoming item. Once the PO has been fulfilled, you can Close the PO using the Select Action drop down.

If the received item does not belong to a PO then use the Non PO Check In to log the receipt of the item.

You can make full refunds to a customer via Seller Dynamics. Seller Dynamics has a function to issue a full refund of a customer’s order through the Seller Dynamics order screen. Only orders which have been bought and paid for will appear on the Seller Dynamics screen, giving you the peace of mind to dispatch your customer orders with confidence.

If you need to give a partial refund you should do this through the marketplace site in question.

We recommend you use the prescribed marketplace method for contacting customers. Due to the stringent controls the marketplaces have over the issue of customer communication, you will need to access your Seller Accounts on the respective Marketplaces in order to communicate with your customers. The marketplaces guard what they see as their customers carefully, so don’t bypass the approved mechanism for contacting them or you could be banned from the marketplace in question.

As part of our standard Seller Dynamics support we can advise clients on how best to set up their shipping and postage policies.

We’ve seen that retailers can often wonder whether or not they should charge for shipping or hide it within their prices. We can discuss with you the various options and make sure you have a policy that makes best sense for your business.

Yes, you can create a variety of stationery templates for packing. Our stationery creator copes will all sorts of packing paperwork. To ensure you get the stationery set up you want speak to your Account manager.

Yes, simply output the sales report for merging with your own labeling solution. You can output Sales reports and then manipulate the data in any way you want to produce the labels and packing slips you need.

The Suppliers, Manage page allows you to set up supplier details. You can add and edit supplier details on the Manage page (Suppliers --> Manage) page. You’ll need to create Suppliers so that you can raise Purchase orders and check goods in.

You can create multiple localised listings for each SKU you have. If you want to sell more in foreign territories then you need to set up accounts on the country specific marketplaces for Amazon, eBay and Fnac. This will let you access the local buyers in a much more effective manner.

In Seller Dynamics we allow you to create localised listings for each SKU you hold, that means that you can translate the title, description and everything else as well if you want to create a listing that the potential buyer can understand fully.

Cross Border Trade is perfectly straightforward - though watch out that you don't accidentally breach any distance selling VAT/Tax Rules.

You can set your different VAT and TAX levels for each marketplace you sell on. If you need to report and pay VAT in multiple countries then you can set up the VAT rates for each marketplace using VAT Profiles. To create a VAT Profile got to the Tax page (Profiles -->Tax) and choose Add Profile, this allows you to give your Tax Profile a name.

Choose the marketplace that you want to use this Profile on from the left hand side list and then Add Profile. You will then be able to set the rate for the marketplace in question by editing the entry.

You can set up a default VAT rate for each marketplace to reduce the amount of data entry required. Monitoring VAT on multiple marketplaces is vital if you are an EU based retailer.

if you are serious about Cross Border Trade then you'll find that you need to look at your TAX obligations properly - we always advise clients to talk to their accountant or seek specialist VAT advice from one of our partners. If you get the right advice it is all very straightforward.

You can control the exchange rate for each of your marketplace currencies. Go to the Exchange Rates page (Markets --> Exchange Rates) and set up your exchange rate for your target currency. The “From Currency” is the currency you normally work in, Pound Sterling for the UK for instance. The “To Currency” is the target currency that you are selling in, Euros for France for instance.

The “Listing rate” is the exchange rate you are happy with to list items on the marketplaces. The “Purchase rate” is the rate you want to assume when buying stock from a supplier. This approach gives you the maximum flexibility and gives you complete control over your Forex.

As an example If the exchange rate is 1.2 Euros for every 1 Pound Sterling then the Listing rate would be at least 1.2. You might opt to add say 5% to cover yourself from fluctuations.

We output all the data you need for uploading to other packages. We output a variety of reports which can be manipulated easily and uploaded to the accountancy package you prefer.

Yes, especially Magento and Shopify, we also have an API. We offer an API to allow integrations of all types. When it comes to third party sites we have specific Magento and Shopify solutions.

We also have a flexible import/export set of functions to maximise interoperability.

You can either use your own team for Website integration activities or contact Seller Dynamics.

You can add a flag field to each SKU to help with searching and filtering. The Flag field in the New Product page allows you to enter a tag/Flag to mark the SKU with a helpful word. For instance you might want to add the word Alcohol to easily filter your products by type.

We have a series of detailed video guides available on our website and on our YouTube channel. These video guides give a detailed explanation of how to carry out various tasks on the system.

We support multiple users with access privileges and you set this up on the Users menu. To setup additional users go to the Users menu and hit 'New'. Add the User Details, Password and select a Role or 'Access level' for the user.

There are a variety of reports available within Seller Dynamics. The most popular surrounds orders. You can get the Sales Report on the Orders Manage page (Orders), the Sales Report button is at the bottom right of the screen.

This produces a Sales Report that will provide full details of the orders including the Item information, details of buyers and supplier information. This is in a CSV format that can be manipulated and uploaded into an external system if required, such as a shipping provider or accountancy package.

You can filter the report based on a variety of fields and options, aging orders, pending, FBA etc.

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